Area Representatives are the intermediaries between local association members and the Executive Committee.
The two groups keep in regular contact to discuss issues that affect members nationwide.
NORTHLAND
Michaella Messenger & Amanda Semenoff
021 437 538
Michaella and Amanda have been actively involved in the beauty industry for many years as beauty therapists, skin specialists and cosmetic tattooists. They are both focused on ensuring our industry in New Zealand is based on high quality and exceptional service.
They are passionate about educating, supporting, and sharing their knowledge with you. As directors of Phi Academy and Skin Revision, they are more than qualified to answer any questions you may have and they look forward to meeting you.
AUCKLAND
Chelsea Karl - 021 0235 8848
Our biggest area has a new representative! We are thrilled to introduce Chelsea, based in Ponsonby Auckland, passionate about cultivating self-love through skincare.
She is a devoted beauty professional with over a decade under her belt in the industry. Her speciality in skin stems from her personal quest to conquer her hormonal acne symptoms from her polycystic ovarian syndrome. Her greatest pride is being able to transform a woman's confidence, to love the skin they are in. Known for her quick wit, transparent honesty and her aquarius humanitarian spirit, she is our ideal candidate to represent Auckland.
You have seen this familiar face before as a finalist for therapist of the year and as our 2024 social media winner at the NZ Beauty association awards.
When not working with clients, you will find her on a hike in the Waitakere ranges recharging from busy city life or at home with her fur babies hosting for her girlfriends. Join us in welcoming Chelsea to our community! We can't wait to see the amazing work and contributions she will bring to the NZ Beauty Association.
Auckland and Bay of Plenty
Fallon Voyle - 027 603 6999
“My passion for the industry was sparked by my own skin conditions and concerns. Making connections, building relationships and helping others find life changing solutions is what drives me! Pushing to achieve an over all increase in the health, wellbeing and quality of life for my clients. Now being more behind the scenes in industry, working as a Business Development Manager for Juvenate Skincare, I love working alongside our therapists helping them achieve the very best in the way of relationships, results and skin health! I do however, jump at any chance of getting HANDS ON… if you sit still long enough I’ll be doing a facial on you in no time!
Recently made the move to Cambridge from Dunedin, servicing Auckland, Bay Of Plenty and Waikato in my current work cycle so the road is my second home! Looking forward to representing Auckland and Bay Of Plenty for the association.”
WAIKATO
Jen Tairi - 021 064 8620
Please welcome Jen Tairi as our Waikato Area Rep. Jen was appointed at our AGM in September 2023 and is looking forward to meeting all our members in her region.
Jen is passionate about educating therapists and supporting new therapists as they begin their careeers in the beauty industry. She is very approachable so get in touch with her if you live in the Waikato region and have any queries about the NZARBp or anything skin related.
HAWKES BAY
TARANAKI
Michele Gray - 027 282 9668
Michele started her beauty career in 2009 when she studied at WITT in New Plymouth, soon after immigrating from South Africa. Michele graduated as Top CIDESCO student in 2010. In 2015 an opportunity to take over and own her own beauty clinic came about and Michele created Urban Beauty Spa, in New Plymouth.
Michele’s passion definitely lies within the relaxation side of the industry and therefore loves doing spa packages and different types of massage. Urban Beauty Spa started as a small team of 2 and has now grown to 7 amazing therapists. Owning her own beauty spa definitely comes with its challenges but it has been an extremely rewarding journey for Michele. “Working within such a talented team and doing it in a place that I love with all our wonderful clients, is priceless!”
Having a work-life balance is also very important to Michele, and therefore she works hard to achieve a successful business, but also spend as much time as possible with her husband and two children, Charlotte 4, and Elijah 12.
“I am very honoured and excited to take on this role and look forward to working with our beauty professionals in Taranaki.”
WELLINGTON and NELSON/MARLBOROUGH
Roxanne Rothman - 022 698 6618
A passionate skincare enthusiast and qualified therapist based in Christchurch, Roxanne has dedicated over 15 years to the beauty industry. Her journey began in South Africa, where she completed her CIDESCO, ITEC, and Edexcel qualifications, laying a strong foundation for her expertise.
Throughout her career, Roxanne has excelled in various roles, including B
usiness Development Manager, Beauty Therapist, Educator, and National Sales Manager. She is committed to maintaining a high standard of work and continuously seeks to expand her knowledge, ensuring that her clients receive the best possible care for their skin.
Roxanne believes in the philosophy of “love the skin you’re in,” and her
mission is to empower others to embrace their beauty. As part of the beauty association, she aims to support professionals in the industry and contribute in any way she can, fostering a community of growth and excellence.
CHRISTCURCH
Larissa Whitman - 027 692 3456
Larissa has been in the Beauty Industry for a smidge over 20 years in which time she has had the pleasure of working with many inspiring colleagues and clients, and experienced the vigour’s & rewards of owing her own business.
To Restore a Revitalised sense of self & inner beauty through therapeutic treatments has been a passion of Larissa's throughout her career. She has specialised in MLD & Electrology and is now wanting to pass onto the new generation of beauty therapy students in her role as one of the Beauty Therapy tutors at Te Pukenga/ARA Polytech in Christchurch.
Larissa is excited to be your point of contact as Area Rep for Christchurch. She looks forward to meeting you and being of assistance.
QUEENSTOWN LAKES AREA/ OTAGO / SOUTHLAND
Hello, I’m Marcia Wild, and I’ve been a qualified Beauty Therapist since 2007. My journey in the ever-evolving beauty industry has been a thrilling one. My passion for all things beauty has not only driven my own growth but also motivated me to mentor and train other beauty professionals. It’s incredibly rewarding to help others build confidence and refine their skills, knowing I’ve contributed to their progress.
Today, I am proud to be the owner of my own business, a dream that has become reality, and I feel honored to have reached this point in my life.
Based in the beautiful town of Cromwell, Central Otago, I’ve found a home and a community that I’m deeply grateful for. Building lasting relationships with my clients and helping them achieve their personal beauty goals—whether it's perfecting brows or enhancing skin health—is my true passion. I take pride in listening to each client’s needs and transforming their expectations into reality.
Outside of my work, I’m also a devoted single mother to my amazing 8-year-old son, Felix. Recently, I’ve embarked on an exciting new role as the Area Representative for Southland/Otago. I am passionate about supporting and uplifting both established and emerging beauty therapists and businesses in our region, and I’m excited to contribute to the growth and success of our community. I can’t wait to see where this next chapter takes me!