Area Representatives

Area Representatives are the intermediaries between local association members and the Executive Committee.

The two groups keep in regular contact to discuss issues that affect members nationwide.


Michaella Messenger and Amanda Semenoff

Michaella and Amanda have been actively involved in the beauty industry for many years as beauty therapists, skin specialists and cosmetic tattooists.  They are both focused on ensuring our industry in New Zealand is based on high quality and exceptional service.

It is their passion to educate, support and share their knowledge with you.  As directors of Phi Academy and Skin Revision, they are more than qualified to answer any questions you may have and look forward to meeting you. 

Kylie Price.jpgAUCKLAND

Kylie Price

I am excited to be the new area representative for Auckland.    After graduating with CIBTAC and CIDESCO Beauty Therapy diplomas in 2000  I have worked in many areas of the Beauty Industry such as education, day spas, Look Good Feel Better Cancer Workshops and I currently own a beauty therapy salon in North Shore City. 

I am looking forward to working with and assisting members in my region.  To also encouraging students and Recent graduates within the beauty therapy industry who need support.



Gaius.jpgGaius Codlin - 022 371 9889

Gaius has been a qualified Beauty Therapist, Electrologist and Trainer for many years. She is motivated to encourage all students and existing therapists to become members of the association so together they can build a strong community of professional beauty therapists.  She believes it is paramount to engage and participate in Post Graduate training and to operate under the guidelines set by the Association so therapists and clients are safe. Together all members will gain client respect and stand above the rest.  

Gaius is excited to be the Waikato Rep and will do her best to connect and support all colleagues in her region.

olivia (1).jpgBAY OF PLENTY

Olivia Blakeney Williams – 027 331 7040

Owner of Diamond Laser Medispa in Taupo, Olivia is proud to work with the Association alongside a supportive network of professionals empowering women to become leaders in the industry.  “It is a great honour to be the Bay of Plenty Association Representative, to work towards a safe industry and raising standards as well as providing effective results for our clients”.

Tracey Price.jpgHAWKES BAY

Tracey Price 

Tracey is  a qualified aesthetician, with 27 years’ experience in the industry. She is the proud owner, operator, and director of HB Laser Skin Clinics based in Hawkes Bay. Operating successfully for the last 5 years and they pride themselves in offering a professional service within a friendly environment.

Tracey is very passionate about the industry, and would love to share her knowledge and experience, to help and support other businesses within the Hawkes Bay area. 


Kylie Love


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Sherri-Lee Scholtz

I have been in the Industry for around 10 years, graduating from Elite International with Cibtac and Cidesco qualifications. I now own my own award winning salon!

I am excited to be part of a supportive association that promotes high industry standards, and strives towards the implementation of more regulations. I hope to help the students and new members see the benefits of belonging to the association and the pride that comes with being a member.  Clients really are in safe hands with us. We are the future of the industry, with our passion and drive to improve professional standards we can create a bright future.


Kelly Gosling – 021 181 9023

Kelly is dedicated to continual learning, and believes post graduate education is essential to the success of the beauty industry.  With 12 years’ experience and multiple beauty qualifications, including a City & Guilds International Advanced Diploma, graduating with distinction, Kelly’s skill and experience have taken her from small family salons to 5-star day spas in New Zealand and abroad.

Kelly’s passion for learning and her desire to encourage a highly skilled and professional beauty industry in New Zealand compliments the mission of the Association, and she is very pleased to be the Area Representative for the Nelson/Marlborough Region.  

lariss Pic.jpgCHRISTCURCH

Larissa Whitman

Larissa has been in the Beauty Industry for a smidge over 20 years in which time she has had the pleasure of working with many inspiring colleagues and clients, and experienced the vigour’s & rewards of owing her own business. 

To Restore a Revitalised sense of self & inner beauty through therapeutic treatments has been a passion of Larissa's throughout my career.  She has specialised in MLD & Electrology and now wanting to  pass onto the new generation beauty therapy students in her role as one of the Beauty Therapy tutors at ARA Polytech in Christchurch.

Larissa is excited to be your point of contact as Area Rep for Christchurch.  She looks forward to meeting you and being of assistance.


Corrie Jacobs – 021 085 83990

Corrie has a wealth of experience in beauty therapy, travelling to almost 200 cities around the world, and having worked in five different countries.  Her goal has always been to become a six-star therapist and to continually learn from other professionals in and around the beauty industry. 

After completing her CIBTAC diploma in Spa and Salon Management in 2016 and graduating as Student of the Year, Corrie moved to New Zealand and fell in love with Dunedin, where she is now based.  Corrie is excited about meeting her colleagues in Otago, and is looking forward to creating a platform where beauty professionals can exchange new ideas and create a safe environment for both therapists and clients.